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	<title>Comments on: One-to-One: Sopheon Hypes up its Customer Needs Management Capabilities</title>
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		<title>By: Jeff Hojlo</title>
		<link>http://tech-clarity.com/clarityonplm/2009/one-to-one-sopheon-hypes-up-its-customer-needs-management-capabilities/comment-page-1/#comment-67</link>
		<dc:creator>Jeff Hojlo</dc:creator>
		<pubDate>Mon, 08 Jun 2009 13:23:50 +0000</pubDate>
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		<description>Hi Oleg:

I agree linking of heterogenous apps is a challenge.  Although I think an SOA makes this technically easier than in the past, I&#039;m not sure the ultimate goal (at least in the short term) should be presenting all information in a single UI for the business layer (CNM, PPM), design (CAD, PDM), and manufacturing (MPM). Culturally, there would be resistance to this initially.  But certainly there are advantages to linking all three segments - for example the CNM/ideation phase should include digital modeling of the product and manufacturing process (and requisite feedback from all stakeholders involved), and then flow into a portfolio management/product planning phase.  A collaborative environment such as 3DLive or Teamcenter Community could enable this connection to occur.

Jeff</description>
		<content:encoded><![CDATA[<p>Hi Oleg:</p>
<p>I agree linking of heterogenous apps is a challenge.  Although I think an SOA makes this technically easier than in the past, I&#8217;m not sure the ultimate goal (at least in the short term) should be presenting all information in a single UI for the business layer (CNM, PPM), design (CAD, PDM), and manufacturing (MPM). Culturally, there would be resistance to this initially.  But certainly there are advantages to linking all three segments &#8211; for example the CNM/ideation phase should include digital modeling of the product and manufacturing process (and requisite feedback from all stakeholders involved), and then flow into a portfolio management/product planning phase.  A collaborative environment such as 3DLive or Teamcenter Community could enable this connection to occur.</p>
<p>Jeff</p>
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		<title>By: Oleg Shilovitsky</title>
		<link>http://tech-clarity.com/clarityonplm/2009/one-to-one-sopheon-hypes-up-its-customer-needs-management-capabilities/comment-page-1/#comment-66</link>
		<dc:creator>Oleg Shilovitsky</dc:creator>
		<pubDate>Mon, 08 Jun 2009 12:07:05 +0000</pubDate>
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		<description>Jim, I like idea to link domains, but how do you see all these systems are playing together? I think integrating of heterogeneous PLM apps is always challenging. -Oleg.</description>
		<content:encoded><![CDATA[<p>Jim, I like idea to link domains, but how do you see all these systems are playing together? I think integrating of heterogeneous PLM apps is always challenging. -Oleg.</p>
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