• How do chemical companies apply digital to the chem lab? Digitalization is streamlining the way companies innovate and bring products to market. Tech-Clarity's Jim Brown will share findings from his research on how chemical companies leverage the digital enterprise to improve efficiency and reduce cost while dealing with mounting regulatory and sustainability pressure.Register for the December 13 webcast (free of charge, registration required). Sponsored by Dassault Systemes BIOVIA. … [ read more ]

    Digitalizing the Chemical Lab (webcast)
  • This Tech-Clarity TV animation explains how companies can combat industry disruption from new, innovative companies and business models in the food and beverage industry by adopting the digital enterprise. It's no secret that companies like Amazon, Blue Apron, HelloFresh, and more are changing the way consumers and consumer packaged goods companies relate. This video shares how companies can become more innovative and agile to compete with these challengers through the value of digitalization, and provides an example of what a digital food and beverage company looks … [ read more ]

    Digitalization in the Food and Beverage Industry (Animation)
  • Join Tech-Clarity's Jim Brown in a lively discussion with Planview NPD Evangelist Carrie Nauyalis discussing how to effectively measure product innovation. The duo will discuss the pitfalls of measuring innovation based on prior performance, the top five measures companies can use to measure innovation capability, and what's needed to get started measuring innovation to improve outcomes.Register for the November 30th webcast now, sponsored by Planview (free of charge, registration required).  … [ read more ]

    Top 5 Metrics to Stop Measuring Innovation in the Rearview Mirror (webcast)
  • Jim Brown will moderate this IEEE webcast featuring Gentherm Director of Engineering Systems Marinko Lazanja and PTC's Senior Director of Product Management Graham Birch. The webcast will share the importance of managing Bills of Material and product structures to avoid common inefficiencies and errors, but also to serve as the digital product backbone for the digital enterprise. The webinar will be an interactive discussion focusing on the things companies should look for when evaluating a solution to support BOM Management, including:Software Requirements (functionality) Service Needs (including … [ read more ]

    Select the Right PLM Solution for BOM Management (webcast)
  • This episode of Tech-Clarity TV explores how food and beverage industry can avoid industry disruption from a new class of competitors, including the likes of Amazon, Blue Apron, HelloFresh, and others. It shares how digitalization can help R&D innovate faster, readily customize products to customer needs, and respond to the market with both agility and quality.This video is part of a series of videos showing how digitalization can help food and beverage companies compete with these innovative, digital industry competitors that are disrupting the status quo.The video series is sponsored by … [ read more ]

    Raising the Bar in R&D with Digitalization and the Digital Enterprise (video)

Advanced PPM – Taking Product Portfolio Decision-Making to the Next Level


A quick peek into some research on … optimizing product portfolios using value optimization to improve decision making. Basic PPM offers the ability to balance, resource enable, and track new product development (NPD) projects. To make better portfolio decisions, the report overviews advanced PPM techniques that help companies choose projects with the highest potential financial return and shows them which risks and uncertainties they should address first in their plan. For more information, please download the report, Issue in Focus: Optimizing Product Portfolios with Advanced PLM – Applying Value Optimization to Portfolio Decision Making.

The Research Findings

Companies have achieved important business value from implementing the basic functions of PPM and the associated best practices. These tools help drive higher levels of profitability, as discussed in Tech-Clarity’s Issue in Focus: The ROI of Product Portfolio Management. But there is more value to be gained by extending those tools to encompass a deeper understanding of the financial value available from the project. Basic PPM offers the following important capabilities (knowledge well established by specialists in this field like Doctors Edgett and Cooper (among others):

  • Develop and track to realistic timelines, tasks, and costs
  • Identify and correct bottlenecks
  • Uncover and address skills gaps
  • Document and mitigate project issues and risk
  • Provide enterprise visibility to project health and status

Advanced PPM goes further. The primary enhancements Advanced PPM offers include:

  • Analyze a variety of potential outcomes for a project (resulting in a range of potential financial returns)
  • Develop a common understanding of the factors that influence the value (uncertainties and risk, as described in a Value Map)
  • Allow companies to focus on the biggest areas of uncertainty earlier in the project plans (allowing them to get a better understanding of the actual value they will achieve, and helping them make better portfolio decisions as the company learns from the project)

Combining Basic and Advanced PPM allows companies to develop a more comprehensive, valuable portfolio management process. As Tech-Clarity’s PPM Framework (below) points out, it is important to determine and monitor product value. Advanced PPM adds this capability to current best practice PPM solutions to help them achieve higher return on product portfolio investments.

Implications for Manufacturers

Whether a manufacturer already has PPM best practices in place or not, there are significant benefits available from adopting advanced PPM concepts.  Companies have the opportunity focus their decisions and product development efforts on realizing the highest potential for the product portfolio, and moving risk and uncertainty management form a passive approach (just managing the risk) to a proactive approach (using a tornado diagram to identify and focus on highest value uncertainties early in the project in order to better understand the achievable value of the product). The basics of PPM are still incredibly important, of course, and can be implemented first, in parallel, or following advanced PPM and value management techniques.

So that was a quick peek into some recent research on PPM, I hope you found it interesting. Does the research reflect your experiences? Do you see it differently? Let us know what it looks like from your perspective. And please feel free to review more free research and white papers about PPM, PLM and other enterprise software for manufacturers from Tech-Clarity.

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