Tech-Clarity TV Social Business Collaboration and the Social Collaboration Conundrum

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Social Product Collaboration is the intelligent use of social computing and social media techniques to improve performance in a business setting. It leverages the free-flowing information found in social media and couples it with the control necessary to protect information in an environment where there is sensitive data, such as new product development in a manufacturing firm. This is something we call the “Social Collaboration Conundrum.”

This episode of Tech-Clarity TV is based on the paper Issue in Focus: Social Business Collaboration and the Product Lifecycle: Combining the Collaborative Power of Social Media with PLM and is sponsored by Nuage.