Making the value of technology clear
What software tools do engineers need to support product design? Which capabilities will help engineers develop products that are higher quality, more personalized, more innovative, and lower in ownership cost? These are challenging tasks to achieve that are further complicated due to increasing product complexity, engineering changes, and multiple engineering disciplines. However, with the correct…
I had the chance to talk with … a number of IBM executives at their Rational Software Conference (RSC2009) over the last two days. I have heard some great talks on the role that software plays in developing a smarter planet, and how IBM can help companies develop smarter products. I have heard them talk about instrumenting the physical world to monitor, analyze, and improve the way it operates (a whole topic unto itself, really). I have learned a lot and shared ideas with some dynamic, passionate IBM’ers and my peer analysts. My key takeaway is not new, however. I have felt for some time (and my experience at the Rational conference furthered this belief) that IBM has an unprecedented opportunity to bring a systems engineering focus to developing mechatronic products, and unite the disparate mechanical, electrical, and software design processes.