Jim Brown contributed a guest post to the Siemens PLM Community blog discussing the opportunity for food and beverage companies to leverage digitalization and the digital enterprise to combat market disruption from new, innovate companies that are challenging current industry leaders. The post offers several ways that consumer packaged goods (CPG) companies can get started on their digital journey, achieve tangible business value, and combat challengers like Blue Apron and Amazon Fresh that are disrupting the status quo.
The full post, Surviving the New Competitive Landscape in Food and Beverage, can be found on the Siemens PLM blog (free of charge, no registration required). This is the first in a four-part series of posts on the topic.
For the rest of the series, please see:
Producing Food and Beverages in the Digital Age
The Analytics Opportunity for Food & Beverage in the Digital Age