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Mythbusting

The Value of PLM in Product and Service Leadership – Myths of PLM

Jim Brown presents at an invitation-only SAP customer event at SAP North American headquarters in Newtown Square, Pennsylvania. The presentation focuses on the top myths regarding product lifecycle management (PLM). Event is invitation only by SAP.

Jim Brown - March 22, 2012 - Filed Under: Presentations & Video - Tagged With: Mythbusting, Myths of PLM, PLM, Realities, SAP

Mythbust Social Computing in Innovation – Fad, Future, or Fail?

This is an invitation to speak your mind on the use of social computing in product innovation, product development, and engineering. I have the honor of helping one of my favorite innovation and PLM consulting firms, Kalypso, with some new research. Please take our survey on using social media for product innovation now. My Thoughts…

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Jim Brown - August 29, 2011 - Filed Under: Mythbusting, Research Rap - Tagged With: Engineering, Facebook, Innovation, Mythbusting, Product Development, Research, Social Computing, Social Innovation, Social Media, Survey

Mythbusting “Facebook and Business Don’t Necessarily Mix”

Some research (and “mythbusting”) on “Facebook and business don’t necessarily mix.” Does it really reflect the underlying research from MIT? I don’t think so.

Jim Brown - April 22, 2010 - Filed Under: Mythbusting, Research Rap - Tagged With: Buzz, Engineering, Facebook, Innovation, Kalypso, Mythbusting, PDMA, Product Development, Product Launch, Research, Social Computing, Social Media, Social Networking, Study

Mythbusting Product Innovation and PLM 2010 Predictions

A look back at my 2008 research at Aberdeen Group called “The Product Innovation Agenda 2010” to see whether or not my predictions came true, and bust those that didn’t

Jim Brown - January 4, 2010 - Filed Under: Clarity on PLM, Insights, Insights & Activity - Tagged With: Digital Manufacturing, DM, MPM, Mythbusting, PLM, PPM, Product Compliance, Product Development, Product Innovation, Product Portfolio Management, What I Learned

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