Jim Brown presents at an invitation-only SAP customer event at SAP North American headquarters in Newtown Square, Pennsylvania. The presentation focuses on the top myths regarding product lifecycle management (PLM). Event is invitation only by SAP.
Mythbust Social Computing in Innovation – Fad, Future, or Fail?
This is an invitation to speak your mind on the use of social computing in product innovation, product development, and engineering. I have the honor of helping one of my favorite innovation and PLM consulting firms, Kalypso, with some new research. Please take our survey on using social media for product innovation now. My Thoughts…
Mythbusting “Facebook and Business Don’t Necessarily Mix”
Some research (and “mythbusting”) on “Facebook and business don’t necessarily mix.” Does it really reflect the underlying research from MIT? I don’t think so.
Mythbusting Product Innovation and PLM 2010 Predictions
A look back at my 2008 research at Aberdeen Group called “The Product Innovation Agenda 2010” to see whether or not my predictions came true, and bust those that didn’t