Maximizing Product Development Value: Realizing Value from New Products and Portfolios highlights key insights on realizing value from new products based on discussions with product development leaders. Analyzes a new approach to portfolio management that focuses on achieving the economic value available from new products. Please enjoy the free Executive Summary below, or click the…
New Product Development
Leadership in Product Development – Musings from a Great NPD Conference
What I learned this week … is that manufacturers (and others) are as passionate and focused on new product development and innovation as ever. I had the opportunity to act as master of ceremonies (emcee JB in the house!) for Aberdeen Group’s Leadership in Product Development Summit. We had a great lineup of speakers from some great companies that shared their experience in developing new products.
What I Learned: Is Innovation or Product Pipeline Killing Profitability?
What I learned this week … came from Bill Poston at Kalypso in his reply to a Business Week article titled “Innovation Interrupted – The Failed Promise of Innovation in the U.S.” Bill’s commentary really got me thinking about a really fundamental question. Do companies have too few product innovation ideas, or are we just not good at turning those ideas into profitable products? It also made me ask a separate question, “is this really a U.S. -centric issue or is this a global issue?”
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