Making the value of technology clear
A lot has happened since I last wrote about Propel and their Product Value Management strategy. Several significant updates are their continued progress toward their vision, very successful Propulsion and Dreamforce conferences, and a carefully executed shift in executive leadership. Delivering on PVM Let’s start with vision. The goal of PVM, in a nutshell, is to…
How can companies leverage the digital thread to grow their top line and market share through better customer experiences? Our new eBook teaches companies how to adapt people, processes, and technology to improve revenue and customer experiences by connecting the product digital thread from design through product commercialization. Please enjoy the summary* below. For the full…
I had the chance to check in with Propel to get an update on their Product Value Management (PVM) strategy. I’m usually not a big fan of new acronyms, but they really are talking about something more than the current state of PLM. When I started researching PLM (two decades ago, yikes), I developed a…