Maximizing Product Development Value: Realizing Value from New Products and Portfolios highlights key insights on realizing value from new products based on discussions with product development leaders. Analyzes a new approach to portfolio management that focuses on achieving the economic value available from new products. Please enjoy the free Executive Summary below, or click the
What I learned this week … is that manufacturers (and others) are as passionate and focused on new product development and innovation as ever. I had the opportunity to act as master of ceremonies (emcee JB in the house!) for Aberdeen Group’s Leadership in Product Development Summit. We had a great lineup of speakers from some great companies that shared their experience in developing new products.
What I learned this week … came from Bill Poston at Kalypso in his reply to a Business Week article titled “Innovation Interrupted – The Failed Promise of Innovation in the U.S.” Bill’s commentary really got me thinking about a really fundamental question. Do companies have too few product innovation ideas, or are we just not good at turning those ideas into profitable products? It also made me ask a separate question, “is this really a U.S. -centric issue or is this a global issue?”